RAJ BALTI RESTAURANT

Raj Balti is an Indian restaurant in Bridgend in South Wales.

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Challenge

They came to me with a complaint about their existing menu, it was out of date looking and too busy and difficult to read.

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Process

I was able to strip back their menu to their brand colours to make it more in keeping with their existing logo whilst also giving it a better 'presence' to help it stand out against a lot of white envelopes a customer might receive whilst also balancing the correct information to improve informational hierarchy to make it easier for customer to read.

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Outcome

Raj Balti love their new menu so much they hired me to create matching vouchers, calendar and Christmas card!