RAJ BALTI RESTAURANT

Raj Balti is an Indian restaurant in Bridgend in South Wales.

Challenge

They came to me with a complaint about their existing menu, it was out of date looking and too busy and difficult to read.

Process

I was able to strip back their menu to their brand colours to make it more in keeping with their existing logo whilst also giving it a better 'presence' to help it stand out against a lot of white envelopes a customer might receive whilst also balancing the correct information to improve informational hierarchy to make it easier for customer to read.

Outcome

Raj Balti love their new menu so much they hired me to create matching vouchers, calendar and Christmas card!